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Free skill files for your AI agent. Reference one and watch it do the job.

Playbooks

All playbooks

Skills in order, from first step to shipped.

Brand4 skills
  1. 01Say what you sell in plain words
  2. 02Flip what you sell into what it is a means to
  3. 03Pick the one goal your brand stands for
  4. 04Write a purpose statement

Find your purpose

From what you sell to the one sentence you stand for.

Brand5 skills
  1. 01Map your buyer's head, heart, hands and feet
  2. 02Write the day without you and with you
  3. 03List pains and flip them into opportunities
  4. 04Pick the main pain and main opportunity
  5. 05Name your big advantage

Know your buyer

Head, heart, hands and feet, the day without you, and your big advantage.

Brand7 skills
  1. 01Say the product idea in one line
  2. 02Invent a product name
  3. 03Find brand names with a free .com
  4. 04Write a brand narrative
  5. 05Write a tagline

Name and position

Idea, name, .com, narrative, tagline, metric and CTA.

Design9 skills
  1. 01Draft three hero directions
  2. 02Pick a Google font pair
  3. 03Build a color palette
  4. 04Generate a logomark grid
  5. 05Code an SVG favicon

Brand kit

Hero, fonts, palette, mark, favicon, logo, OG image and a coded home draft.

Explore skills

Brand.md

Purpose:: Say in plain words what your product sells and what that makes it.

Steps::

  1. 1. Read the idea
  2. 2. Name the thing the buyer walks away with (a list, a reply, a report, a file)
  3. 3. Name the kind of maker that produces it (a teacher, a cook, a mechanic)
  4. 4. Fill: I sell _, so I am _

Say what you sell in plain words

Name the concrete thing your buyer gets, and what that makes you.

Design.md

Purpose:: One image with 3 hero ideas for the home page, above the fold; the best one leads the whole brand.

Steps::

  1. 1. Read who the project is for and what it promises
  2. 2. Dream up 3 bold, unique directions
  3. 3. Make one tall image (9:16): the 3 heroes stacked, numbered 1-3
  4. 4. Look at it; redo any hero that looks like another

Draft three hero directions

One image with 3 bold, truly different above-the-fold ideas, then pick the one that leads the brand.

Research.md

Purpose:: Find the problem worth building this week and the searches people type around it.

Steps::

  1. 1. Group pains and buyer words that mean the same thing
  2. 2. Keep groups backed by 2+ notes and relevant now or within 2 years
  3. 3. Pick the strongest pain; name it as a thing in a few words
  4. 4. Write the problem: <who> struggle to <job> because <reason>

Shortlist a problem worth building

Group research notes into pains, pick the strongest one, and list how people search for it.

Website.md

Purpose:: List the pages of the first website.

Steps::

  1. 1. Start with home, pricing
  2. 2. Add signup and signin if users get an account
  3. 3. Add the 1-3 pages where the idea and the success metric happen
  4. 4. Reply as one comma separated line

Plan a first sitemap

The 4-7 pages your first website needs, so every CTA and success metric has a page.

Agent work.md

Purpose:: Write a skill file any agent can execute without guessing, in PRISM format.

Steps::

  1. 1. Write the purpose: the finished job in one sentence
  2. 2. Write 3-4 rules: quality bars and what is out of scope
  3. 3. List the inventory: only the files, tools and inputs the job needs
  4. 4. Write 3-8 steps a new agent can follow in order

Write a skill file in PRISM format

Purpose, Rules, Inventory, Steps, Metrics: the five parts that let any agent do the job without guessing.

Growth.md

Purpose:: Write one relatable 20-30 second video script for your audience.

Steps::

  1. 1. Pick a fresh angle the audience lives every week
  2. 2. Write the hook (see Write TikTok hooks)
  3. 3. Write the middle in 2-3 lines with one turn
  4. 4. End on the takeaway or punchline

Write a short video script

A relatable 20-30 second script with a funny hook and one takeaway, with animation cues inline.

Operations.md

Purpose:: Check your government admin and say what needs doing, with dates and sources.

Steps::

  1. 1. Check current official deadlines and changes on the official sites
  2. 2. Check your own accounts for notices, payments, filings and messages
  3. 3. Per source: checked (date, scope), unavailable, or needs login
  4. 4. Extract exact dates, authority, action and link; check year and whether it applies to you

Check your official admin and deadlines

Check government portals and official sources, then show what is urgent and one next step.

Brand.md

Purpose:: Flip what you sell into what it is a means to, then flip again into a human outcome.

Steps::

  1. 1. Take the output after "I sell"
  2. 2. Ask: why does the buyer want it? Fill: <output> is a means to <goal>
  3. 3. Ask once more: what does that goal unlock for a person?
  4. 4. Fill like the brands: <Verb>ing our <product> is a means to <outcome>

Flip what you sell into what it is a means to

Turn your output into the bigger goal it serves, twice, like the big brands do.

Design.md

Purpose:: The best Google Fonts pair for this brand: one headline font, one paragraph font.

Steps::

  1. 1. Read who it is for, what it promises and how it should sound
  2. 2. Find the Google font that carries that voice in a headline
  3. 3. Pair a calm paragraph font; test both on a real sentence of your copy
  4. 4. Reply: Headline: <font>, Paragraph: <font>, Why: <one line>

Pick a Google font pair

One headline and one paragraph font from Google Fonts that carry your brand's voice.

Research.md

Purpose:: Choose the search term to build for and show why it beat the rest.

Steps::

  1. 1. Get volume and cost per click for every term; score and sort
  2. 2. Top 3: read each 5-year trend as rising, steady, falling or spiky
  3. 3. Top 3: search each; note what ranks and where the gap is
  4. 4. Pick the winner, even if none is perfect

Pick the winning search term

Weigh volume, cost per click, 5-year trend and what already ranks, then pick one term and say why.

Website.md

Purpose:: Lock the main inspiration URL: the live site your first website follows in structure and craft.

Steps::

  1. 1. Think of 3 famous products that sell something close to your idea
  2. 2. Open each; note how the home page puts the main action first
  3. 3. Keep the one with the clearest, most detailed home
  4. 4. Reply with its homepage URL and one line on what you take from it

Pick an inspiration website

Lock one famous, live product site whose structure your first website will follow.

Agent work.md

Purpose:: Turn an outside workflow (a guide, a thread, a long prompt) into one PRISM skill file.

Steps::

  1. 1. Read the source once fully; name the one finished job it delivers
  2. 2. Split it if it delivers more than one job
  3. 3. Pull out the quality bars as Rules and the needed inputs as Inventory
  4. 4. Rewrite the method as 3-8 steps in plain words

Convert a workflow into a skill

Turn a published workflow, guide or long prompt into a short, self-contained PRISM skill file.

All 57 skills